Victor Rubel
The best friend of mister Cash and Molding is the next hero of Sberbank’s newsletter.
The Hedonist, financial expert, money trainer, walking carisma, wife’s husband, daughter’s father and the master of their fate.
The person was rejected because of unfair eyes and moustache.
gauss energy saving catalogue
The main task of any catalogue is to make things clear. You shouldn’t compare the information search to powerlfting, when using it.
Maximum sense, text minimum. Just as in packaging.
Couple of phrases about every kind of products make you believe in quality of bulbs and in energy saving idea.
Unusual layout, dots and text are a part of conspiracy of manufacturers and designers against distributors and customers.
Idea, texts, design made by fastway with the help of mysterious bulb fairy.
Sberbank video
You can trust predictions or find alternative way to save your finances.
Sberbank – it’s about money.
Cash and Molding
Two fabricated persons made the look and content of Sberbank newsletter with the circulation of more than one million issues more attractive and a little bit crazy.
One guy is a person with extrasensory perception and a dream interpreter besides.
Arcady Cash
“If you see a talking iron in a dream, it’s about soon mortgage!”
And the other personage is an automobile expert.
Willy Molding
“Only two things in a car are important:
1. The car must be new.
2. Nothing should stick out from under the car.”
Idea, models, pictures and retouching by fastway.
The calendar for TTK company
Underneath you see the logo of one huge telecommunication company.
The task was to make the top of very ordinary calendar. We decided to focus on logo because of its recent release. Besides we wanted to show the role of commmunications in a modern megapolis and blah blah blah…
Voilà!
Do you see logo? Hope, yes.
Diversion postcards
Diversion Interior Design Studio helps daring people change their houses, apartments and life. Radical but realistic concepts are welcome. In their advertising too.
“Diversion designers obviously help you to deal with the old interior”.
* “Jane is whor…” is painted on the wall.
“Sometimes good ideas come by chance”.
“The Diversion’s ideas will possibly influence not only new interior”.
National Advertising Festival «Idea!»
Novosibirsk, April 2008
3-rd place in the nomination «print ads».
Moscow International Advertising Festival
Moscow, September 2007
Short-list in the category «print ads»
Good harvest
Moscow International Advertising Festival – Bronze for Gauss packaging, short-list for Sberbank Calendar.
Golden Drum (Slovenia) – short-list for Gauss packaging.
Pentawards (Belgium) – Silver for Gauss packaging.
We are together with our fans family.
Fried eggs
The picture was made for Sberbank’s newslletter about car leasing possibilities.
“Fry, baby, fry…”
The picture was rejected mostly because of hairy hand – too realistic and frightening.
Electro horse
This small horse didn’t become a hero of a presentation video for Sberbank. The role of unnecessary gift did not fit her, electroanimal seemed to be useful and lovely creature.
“I’m just waiting for my stallion!”
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